I was commissioned by New York company, OrdrUs, to create a series of illustrations to help sell their service to restaurants. They provide online and mobile takeout ordering.

After doing a series of slick, colorful illustrations, they decided to scratch those for a different approach. I developed this rough line and watercolor style to supports their non-technical approach to selling their technology.

These were all created on my iPad with the Procreate app and a Jot Touch pressure sensitive stylus. I've been doing more professional illustration on the iPad lately.

There are over 20 illustrations in the series... and counting.